A new era for hair color

Innersense Color Purity

For hairdressers who are uncompromising on purity, performance and naturalness

What makes Color Purity special?

Color Purity offers an innovative color formula that's free from irritants— without compromising on color intensity or coverage. Ideal for sensitive scalps and conscious salons.

What sets Color Purity apart

❌ No ammonia, PPD, PTD, resorcinol or fragrances

💧 100% gray coverage

✨ Long-lasting shine & rich color results

👃 Fragrance-free – reduces sensitivities

🧴 Suitable for all hair types & texture

High-tech meets clean beauty

Thanks to state-of-the-art color molecules and a 100% clean base, Color Purity brings true innovation to the color range – safer, more precise, and more skin-friendly.

  • - 2MD technology: skin-friendly dye without PPD/PTD
  • - Adaptive Dye Blend: True-tone results for all hair types
  • - Clean Color Base: natural ingredients, ethoxylate-free
  • - Nourishes hair & scalp with every use

The Color Purity collection at a glance

The complete collection gives you maximum freedom with permanent & demi-permanent coloring – from subtle to powerful.

- 40 intermixable shades (permanent & demi-permanent)
- White for dilution & tone adjustment
- Developer: 5, 10, 20, 30, 40 Vol. (1.5–12%)
- 2 lighteners (cream & powder, ammonia-free)
- Tools & packaging: sustainable & recycled

Uncompromisingly clean. Noticeably powerful. For true professionals

Set a new standard

Are you ready?

make contact

Would you like to test the Innersense Organic product in your salon?

Simply contact us via email or Whatsapp .

We look forward to hearing from you!