A new era for hair care and hair color

Innersense

Hair care as unique as you are

Innersense Organic Beauty has stood for natural hair care with soul since 2005. Founded by two professionals, the brand combines uncompromising purity with professional performance – for hair that not only feels good, but is also healthy. Each product is an invitation to experience your hair care as a self-care ritual – mindful, effective, and free from harmful ingredients.

Whether gentle cleansing, intensive moisturizing or targeted styling: Innersense offers you a complete care series that brings hair and scalp into balance.

Clean Beauty trusted by professionals and customers

Self Kaer is the official contact for all salons in Switzerland – both for the entire Innersense range and for the Color Purity hair color launched in 2024.

We look forward to hearing from you.

Discover Color Purity

The four principles of Innersense

100% PERFORMANCE - QUALITY AND EFFECTIVENESS

Innersense's ultimate goal is always to ensure that it represents the safest and purest high-performance products trusted by hair professionals and their clients. Therefore, the perfectly balanced range offers solutions for every hair type, scalp, and style—including curly hair.

100% CLEAN - PURITY AND NATURALNESS

The ingredients used are organically grown wherever possible and are minimally processed to preserve their purity and effectiveness.

All Innersense products are free from potentially harmful ingredients. Over 3,000 substances are actively avoided, while always adhering to the strictest purity standards.

100% RESPONSIBLE - PEOPLE, HAIR AND PLANET

Innersense is committed to continuously becoming an even more responsible brand. Certifications such as B Corporation, 100% carbon and plastic neutrality, and active membership in 1% for the Planet further underscore this commitment.

100% TRANSPARENT - INTEGRITY & INTENTION

The brand is based on complete transparency when it comes to presenting its products and their effects. This gives people the opportunity to freely express their own authenticity and individual beauty and share it with the world.

Real people. Real values.

Joanne and Greg Starkman, both experienced hairstylists, faced a life-changing decision in 2005: Their newborn son was diagnosed with Williams syndrome—a life-changing moment. They began to critically examine everyday products and were shocked by how many hair care products contained harmful ingredients.
From this personal experience, Innersense was born: a brand that combines uncompromising purity, efficacy, and mindfulness. With a deep commitment to health, sustainability, and integrity, they created a skincare line that respects body, mind, and the environment.

Would you like to test the Innersense Organic product in your salon?

Simply contact us via email or Whatsapp .

We look forward to hearing from you!